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๐Ÿšง The Experience Design Handbook: Beta Edition! ๐Ÿšง

๐ŸŒŸ Step into our ever-evolving realm of design delights and work-in-progress wonderland! ๐Ÿš€ We’re sprucing things up, so bear with us. Credits and attributions? We’re on it! ๐Ÿ˜Ž Imperfections? We’ve got character! Found a hiccup? Want something gone? Give us a shout! ๐Ÿ—ฃ๏ธ We’re all ears! ๐Ÿ˜‰๐Ÿ“š๐ŸŽจ #BetaButBeautiful ๐ŸŒˆ

Experience Design Handbook

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This makes me feel Amused

Lego Piece Installation

https://www.itsnicethat.com/features/the-lego-piece-garden-round-up-art-partnership-041023

https://www.itsnicethat.com/features/the-lego-piece-garden-round-up-art-partnership-041023

Contributor notes

What is surprising, refreshing, most interesting?

This article caught my eye as a perfect blend of my personal style as an artist, a mixture of branding and experience design, and the message of nostalgia and embracing oneโ€™s inner child. It is also interesting how toy brands are starting to make โ€˜adultโ€™ toys and Legoโ€™s Botanical Collection is a perfect example of inspiring adult creativity. The lego flowers installed in a green space in the middle of busy London is an experience that brings light and positivity to someoneโ€™s day. I also really like what seems to be a custom typeface with ornamental floral elements.

Key Insights? What can we learn from this?

I think Lego did a successful job at branding for a specific target audience, in this case this experience was designed for adults.